Concord, North Carolina (March 27, 2017) Musselman’s Apple Sauce and Venturini Motorsports (VMS) have announced a partnership with safety advocate and charitable organization, ‘The Nikki Kellenyi Foundation – People Against Distracted Driving’ (PADD®) in effort to launch a multi-tiered, nationwide distracted driving awareness campaign.
Beginning in April, also Distracted Driving Awareness Month, Musselman’s, VMS and PADD® will join forces and unveil a year-long distracted driving educational campaign designed to create attention to this modern day epidemic. Using government, community involvement, social media, and the national reach of professional motorsports, the group’s combined efforts will target all demographic ages, but mostly adolescence, to promote safe and responsible driving.
PADD®, a nationally recognized non-profit organization, is one of the country’s leading authorities on distracted driving awareness advocacy providing education and support to thousands of families affected by injury or death as result of automobile accidents caused by distracted drivers. PADD®’s primary objective is to raise public awareness, offer 24/7 support to victims of inattentive driving and to influence legislation regarding distracted driving reform.