Archive for the 'NASCAR Sprint Cup Series' Category

NASCAR National Series News & Notes — Bristol

NASCAR SPRINT CUP SERIES

Time Is Running Out: Four Races Remain Until Chase for the NASCAR Sprint Cup

Only four races remain until the Chase for the NASCAR Sprint Cup, and the march toward the playoffs begins with Saturday’s Bass Pro Shops NRA Night Race at Bristol Motor Speedway (8 p.m. ET on NBCSN).

Eleven drivers have captured berths by winning a race and they will likely be joined by Pocono victor Chris Buescher, who sits just three points outside of the 30th position he needs to seize a spot.

Here’s how the Chase Grid looks today: Brad Keselowski (4 wins), Kyle Busch (4), Carl Edwards (2), Denny Hamlin (2), Matt Kenseth (2), Jimmie Johnson (2), Kevin Harvick (1), Kurt Busch (1), Joey Logano (1), Martin Truex Jr (1), Tony Stewart (1), Ryan Newman (50 points ahead of Trevor Bayne on the cutoff line), Chase Elliott (+49), Austin Dillon (+47), Jamie McMurray (+38), Kyle Larson (+8).

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Haas Automation Racing: Tony Stewart Bristol Advance

Tony Stewart: 2016 Title Bid Flying Under The Radar

KANNAPOLIS, North Carolina, (Aug. 15, 2016) – Psst. Can you keep a secret?

Don’t tell anybody, but amid the nostalgia and fanfare of his 18th and final year in the NASCAR Sprint Cup Series, No. 14 Haas Automation Chevrolet SS driver Tony Stewart is putting together one heck of a regular season. With all the focus on the commemoration of his retirement, his championship bid is flying under the radar.

Remember at the beginning of the year when the 45-year-old Stewart said 2016 was all about going out and “having fun” and hopefully running decently to cap off a wonderful career? Then came the January news of a fractured vertebrae from an all-terrain vehicle accident in California. The injury kept Stewart out of the first eight races and seemed to have lulled everyone into thinking there would be no way he and his team led by rookie crew chief Mike Bugarewicz could contend for the title.

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NASCAR Touring & Weekly Champions Will Celebrate In Charlotte

Returns to Convention Center, NASCAR Hall For Two Nights of Awards

DAYTONA BEACH, Fla. (Aug. 4, 2016) – NASCAR champions from across the globe will return to Charlotte, North Carolina, in December to celebrate their 2016 season.

For the seventh consecutive year, the NASCAR Hall of Fame at the Charlotte Convention Center will play host to the awards shows which honor the top drivers in NASCAR’s weekly and touring series.

The NASCAR Whelen All-American Series Awards, which celebrates the top short-track drivers in the United States and Canada, will be on Friday, Dec. 9. The NASCAR Night of Champions Touring Awards takes place the following evening, Saturday, Dec. 10.
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NASCAR National Series News & Notes — Watkins Glen

 

NASCAR Programming

Darrell Wallace Jr. on MTV’s “Ridiculousness” – Aug. 12 at 10 p.m. ET

NASCAR SPRINT CUP SERIES

Buescher Wins First Race, Snaps Front Row Motorsports’ 118-Race Winless Drought

Chris Buescher scored a surprise win at Pocono – his first career NASCAR Sprint Cup Series victory – after the race was called for fog. The last time a first-time winner visited Victory Lane was in 2014 when AJ Allmendinger triumphed at Watkins Glen International – the site ofSunday’s Cheez-It 355 at The Glen (2:30 p.m. ET on USA).

Although he won, Buescher still has some work to do to make the Chase for the NASCAR Sprint Cup. Last year’s NASCAR XFINITY Series champion sits 31st in the points standings, six points behind David Ragan for 30th. Coincidentally, Ragan was the last driver to win for Buescher’s Front Row Motorsports team – 118 races ago at Talladega. Also, Ragan helped Buescher get his career off the ground by setting him up with living arrangements, signing him to his Legends car team as a development driver and connecting him with Roush Fenway Racing.

Buescher, 23, is the first NASCAR Sprint Cup Series Sunoco Rookie to win a race since Joey Logano visited Victory Lane at New Hampshire in 2009.

If Buescher reaches the top 30 in points after Richmond, he will become the first Sunoco Rookie since Denny Hamlin in 2006 to make the Chase. He has a good chance at making up some of that ground this weekend. His first NASCAR national series victory came at a road course – the NASCAR XFINITY Series race at Mid-Ohio in 2014.

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Mike Bugarewicz: One of the Keys to Tony Stewart’s Success

Lehighton, Pennsylvania Native Leads No. 14 Mobil 1 Chevy’s Resurgence

KANNAPOLIS, North Carolina (July 26, 2016) – Many factors contribute to Tony Stewart’s recent success. Excellent engines, cars, crew, fast pit stops and historic driving talent have propelled the No. 14 Mobil 1 Chevrolet SS for Stewart-Haas Racing (SHR) to be the third-highest scoring team in the last five races and have turned it into a real contender to win NASCAR’s 2016 Chase for the Sprint Cup playoffs as the regular season continues with Sunday’s Pennsylvania 400 at Pocono (Pa.) Raceway.

Perhaps the leading factor in the three-time champion’s recent resurgence is the rookie crew chief with the really difficult-to-pronounce last name. Pennsylvanian Mike Bugarewicz (Bug-ARE-avich) was an unknown to most NASCAR fans at the beginning of the season, when SHR announced he would lead the No. 14 team in Stewart’s final season in NASCAR, then prepare for the arrival of Clint Bowyer in 2017.

After 20 races in 2016, the Lehighton, Pennsylvania native has become regarded by many as one of the fastest-rising crew chiefs in the sport as he’s overcome adversity, pulled off strategic feats and earned kudos from the future Hall of Fame driver. Stewart has come to praise the 34-year-old’s wisdom beyond his experience after nearly every race, of late.
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Merch Madness: Top-20 Drivers Released For Superstore One-Year Anniversary

Chase Elliott Becomes Youngest Sprint Cup Driver To Crack Top-5 In Trackside Sales
Lionel’s 1:64 Scale Die-Casts Up 77 Percent Year-Over-Year 

DAYTONA BEACH, Fla. (July 26, 2016) – This race weekend at Pocono Raceway marks the first anniversary of the Fanatics Trackside Superstore – the reimagined and improved at-track shopping experience. The Trackside Superstore offers fans a one-stop-shop every race weekend with the largest selection of in-store NASCAR merchandise in the world – bar none.

Halfway through 2016, photo finishes, side-by-side racing and record passing as the Chase spots are clinched has driven interest in the telecast and engagement on digital and social as well as in driver merchandise sales. NASCAR fans take pride in flying the colors of their favorite drivers and the first-half merchandise sales results are officially tallied. The top three drivers are no surprise with Dale Earnhardt Jr. leading the rankings, followed by six-time Sprint Cup Series champion Jimmie Johnson and defending champion Kyle Busch.

With rising stars like Austin Dillon, Kyle Larson, Joey Logano and Sunoco Rookie of the Year contenders Chase Elliott and Ryan Blaney, there are currently five drivers in the top-20 list who are 26 years of age or younger.

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Stewart Has Wicked Good Run at New Hampshire

Haas Automation Driver Finishes Second in New Hampshire 301 

Date:  July 17, 2016

Event:  New Hampshire 301 (Round 19 of 36)

Series:  NASCAR Sprint Cup Series

Location:  New Hampshire Motor Speedway in Loudon (1.058-mile oval)

Start/Finish:  12th/2nd (Running, completed 301 of 301 laps)

Point Standing:  28th (287 points, 67 ahead of 31st)

Winner:  Matt Kenseth of Joe Gibbs Racing (Toyota)

Tony Stewart had a wicked good run Sunday at New Hampshire Motor Speedway in Loudon, wheeling his No. 14 Haas Automation Chevrolet SS for Stewart-Haas Racing (SHR) to a second-place finish in the New Hampshire 301 NASCAR Sprint Cup Series race. It was Stewart’s third top-five result this season and his 15th top-five in 34 career Sprint Cup starts at New Hampshire.

Stewart made the most of three restarts that took place during the race’s final 33 laps, driving from ninth to second and finishing 1.982 seconds behind race winner Matt Kenseth.

“The last three restarts were pretty intense,” Stewart said. “This track has always kind of had a history of one lane prevailing over the others. It seemed like it took a couple laps after the restarts for the track to rubber back in, and I think it was the best tire that Goodyear has brought here that I can remember in the 18 years I’ve been here. You could race all over the racetrack today. It was a fun race.”

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Harvick Finishes Fifth at New Hampshire

Jimmy John’s Driver Extends His Sprint Cup Series Points Lead to 14

Date: July 17, 2016

Event: New Hampshire 301 (Round 19 of 36)

Series: NASCAR Sprint Cup Series

Location: New Hampshire Motor Speedway in Loudon (1.058-mile oval)

Start/Finish: 8th/4th (Running, completed 301 of 301 laps)

Point Standing: 1st (636 points, 14 points ahead of second)

Winner: Matt Kenseth of Joe Gibbs Racing (Toyota)

Kevin Harvick, driver of the No. 4 Jimmy John’s Chevrolet SS for Stewart-Haas Racing (SHR), overcame pit road misfortune early in Sunday’s New Hampshire 301 NASCAR Sprint Cup Series race at New Hampshire Motor Speedway in Loudon to finish fourth, marking his eighth top-five result of 2016 and his eighth top-five in 31 career starts at New Hampshire.

Harvick started eighth and immediately showed he had one of the fastest cars on the racetrack as he advanced to the third position by the competition caution on lap 35. However, an issue with the pit gun used by the rear-tire changer resulted in a slower than normal stop which, paired with a two-tire strategy by several cars, dropped the No. 4 Jimmy John’s Chevrolet back to the 12th position for the lap-40 restart.

The Bakersfield, California, native quickly worked his way back into the top-five and was racing in the fourth position by the following caution on lap 101. Harvick again came to pit road for a four-tire stop, but the left-rear tire briefly got hung inside the wheel well, causing another slightly slower stop. As a result the No. 4 Chevrolet restarted in the 11th position.

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Dale Earnhardt Jr. to miss New Hampshire race

CONCORD, N.C. – Dale Earnhardt Jr. will not compete in the July 17 NASCAR Sprint Cup Series event at New Hampshire Motor Speedway after experiencing concussion-like symptoms.

Earnhardt, driver of the No. 88 Chevrolet for Hendrick Motorsports, was evaluated this week in Charlotte and today was not cleared by physicians to race. Alex Bowman will be the team’s substitute driver this weekend at New Hampshire.

“I wasn’t feeling great the week going into Kentucky (Speedway) and thought it was possibly severe allergies,” Earnhardt said. “I saw a family doctor and was given medication for allergies and a sinus infection. When that didn’t help, I decided to dig a little deeper. Because of my symptoms and my history with concussions, and after my recent wrecks at Michigan and Daytona, I reached out and met with a neurological specialist. After further evaluation, they felt it was best for me to sit out.
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Jimmy John’s Racing: Kevin Harvick New Hampshire Race Advance and Team Report

Track Position Is Key at The Magic Mile

KANNAPOLIS, North Carolina (July 13, 2016) – Kevin Harvick, driver of the No. 4 Jimmy John’s Chevrolet SS for Stewart-Haas Racing (SHR), knows track position will be key to winning when the NASCAR Sprint Cup Series visits New Hampshire Motor Speedway in Loudon for Sunday’s New Hampshire 301.

Winning Sunday at “The Magic Mile” is the only outcome that will help improve Harvick’s position when he pursues his goal of a second Sprint Cup championship.

The Bakersfield, California native earned the first requirement for entry into the 2016 Chase for the Sprint Cup playoffs in thrilling fashion when he scored a win in just the fourth race of the season at Phoenix International Raceway by .01 of a second over runner-up Carl Edwards. By finishing last weekend’s race at Kentucky Speedway in Sparta 382 points ahead of the 31st-place driver in the standings, Harvick is now guaranteed to finish in the top-30 in driver points after race No. 26 at Richmond (Va.) International Raceway in September. A second win and attempting to qualify for the remaining eight regular-season Sprint Cup events would guarantee Harvick a spot in the Chase.

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The NASCAR Foundation to Host First-Ever Honors Gala in New York to Celebrate 10 Years of Giving

 

International Pop Star Rachel Platten to Headline Event; Gala to Unveil Winner of the Betty Jane France Humanitarian Award Presented by Nationwide 

DAYTONA BEACH, FLA. (July 11, 2016) – The NASCAR Foundation will host its first-ever Honors Gala at the Marriott Marquis in New York City Sept. 27 to unveil the winner of its signature Betty France Humanitarian Award Presented by Nationwide. Multi-platinum selling pop star Rachel Platten will perform live with music from her major-label debut, Wildfire, which debuted at number five on the Billboard 200 Chart in the U.S. and spawned chart-topping singles “Fight Song” and “Stand by You.”

The gala will celebrate “10 Years of Giving” for the NASCAR Foundation which has donated $25 million to more than one million children since its inception in 2006.

Betty Jane France, Founder and Chairwoman Emeritus of The NASCAR Foundation, will present the Humanitarian Award to the NASCAR fan who has shown tremendous dedication to improving the lives of children in their communities. This Award has benefitted nearly 200,000 children since launching six years ago and the winner will be chosen following a public vote of four finalists that begins July 13.

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Eddie MacDonald Leads All-New England Team in Sprint Cup Race at NHMS

Eddie MacDonald Leads All-New England Team in Sprint Cup Race at NHMS

Eddie MacDonald will again partner with Go Fas Racing owned by Old Orchid Beach, Maine resident Archie St. Hilaire in this Sunday’s NASCAR’s Sprint Cup New Hampshire 301 at Loudon’s New Hampshire Motor Speedway. Bentley’s Saloon of Arundel, Maine will be the primary sponsor with The Rod Father of Sanford, Maine as an associate sponsor.

For the third time in as many years Eddie Mac will pilot the #32 Bentley’s Saloon Ford at the “Magic Mile,” saying, “This is a great thrill for me to drive for Archie on my favorite track. This is something you work your whole life for and to be given the opportunity to realize your dream for the third time is incredible. Archie and his son Mason are fantastic people and I can’t even describe how thankful I am to them. And to have Bentley Warren sponsor the car is special. Bentley is the greatest Super Modified driver of all time and has been a friend of my father for over fifty years and has always been supportive of my racing since I started at Lee USA Speedway, my parent’s track. Les Sanborn, The Rod Father, is another super guy and is always in my corner and does whatever he can to help me out. I am lucky to have these people with me.”

Archie Hilaire is pleased to have Eddie Mac in the seat again saying, “We are really happy to have Eddie back in the car at Loudon. He knows the track as well as anyone and is always a crowd favorite. When we sat down with our primary sponsor, Bentley Warren, and talked about whom to put in the car, his first choice was Eddie! Eddie is a great guy from a great family and we can’t wait for July 17.”

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NASCAR Season Launch Campaign Honored at 2016 CLIO Sports Awards

Ready. Set. Race, Hashtag 500 Among Silver Award Winners; Social-Heavy Campaign Also Recognized at Cannes Lions Festival

DAYTONA BEACH, FLA. (July 8, 2016) – Inspired by the simple truth that all human beings love to race, NASCAR’s season launch marketing campaign, Ready. Set. Race, was celebrated as the winner of three Silver CLIO Sports Awards during the ceremony last night in New York.

The overall campaign was awarded Silver honors in the Integrated Campaign category, while the unique social media promotion, the Hashtag 500, and lead creative spot were recognized in the Social Media and Film categories, respectively.

Developed by Ogilvy & Mather New York, Ready. Set. Race introduced the 2016 NASCAR Sprint Cup Series™ season leading up to the 2016 Daytona 500® through a blend of digital and social media activation, and advertising creative.

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NASCAR Carries on Tradition of Championship Celebrations in Las Vegas, Miami

Venues, Dates Set for All Three National Series Awards

DAYTONA BEACH, Fla. (July 8, 2016) – Whoever wears the crown of ‘NASCAR champion’ unquestionably will earn it, following a 2016 season that has already featured some of the toughest and most thrilling competition the sport has ever seen. The year-end celebration will be deservedly grand, and it will take place at familiar sites built upon major moments.

Continuing a fan-favorite culmination to its national series seasons, NASCAR announced today the return of the 2016 NASCAR Sprint Cup Series Awards to Las Vegas and the 2016 NASCAR XFINITY Series and NASCAR Camping World Truck Series Awards to Miami Beach.

Carrying on a tradition that started in 2009, the NASCAR Sprint Cup Series Awards will return to Wynn Las Vegas on Friday, Dec. 2, 2016. The sport’s premier series will regale its champion in a week-long celebration that offers NASCAR fans interactive entertainment, access to the sport’s biggest stars and appearances from an assortment of musical and celebrity guests. A full lineup of activities for NASCAR Sprint Cup Series Champion’s Week will be announced at a later date.

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NASCAR National Series News & Notes — Kentucky

NASCAR Sprint Cup Series
Next Race: Quaker State 400 Presented By Advance Auto Parts
The Place: Kentucky Speedway
The Date: Saturday, July 9
The Time: 7:30 p.m. ET
TV: NBCSN, 6 p.m. ET
Radio: PRN, SiriusXM NASCAR Radio
Distance: 400.5 miles (267 laps)

NASCAR XFINITY Series
Next Race: Alsco 300
The Place: Kentucky Speedway
The Date: Friday, July 8
The Time: 8:30 p.m. ET
TV: NBCSN, 8:30 p.m. ET
Radio: PRN, SiriusXM NASCAR Radio
Distance: 300 miles (200 laps)

NASCAR Camping World Truck Series
Next Race: Buckle Up in Your Truck 225
The Place: Kentucky Speedway
The Date: Thursday, July 7
The Time: 8:30 p.m. ET
TV: FS1, 8 p.m. ET
Radio: MRN, SiriusXM NASCAR Radio
Distance: 225 miles (150 laps)

NASCAR SPRINT CUP SERIES
Halfway, Next Time By
Tune in to the ‘Officials’ channel on the NASCAR Mobile app, and you’ll hear it at the midpoint of every race: ‘Halfway next time by.’ It’s a phrase that lets competitors know that on the next lap, the race is official.

As for the 2016 season, Kentucky is the NASCAR Sprint Cup Series’ halfway point. But we all know … it ain’t official until the champion raises the trophy in Miami.

But, this is a good time to reflect back on an incredible first half, one in which fans have taken notice for one fairly obvious reason – the racing is as good as its been in years (heck, maybe ever).
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Benny Phillips Named Sixth Squier-Hall Award Winner

Former High Point Enterprise Reporter Honored With NASCAR Hall of Fame Exhibit

DAYTONA BEACH, Fla. (July 2, 2016) – NASCAR and the NASCAR Hall of Fame today announced longtime High Point (N.C.) Enterprise reporter and sports editor Benny Phillips as the sixth recipient of the Squier-Hall Award for NASCAR Media Excellence.

Phillips spent 48 years with the Enterprise, serving as its sports editor for 32 of them. He will be honored during NASCAR Hall of Fame Induction Ceremony festivities on Jan. 20, 2017 and featured in an exhibit in the NASCAR Hall of Fame in Charlotte, North Carolina.

In addition to his time at the Enterprise, Phillips wrote for Stock Car Racing magazine for 27 years and spent 12 years with TBS. The prestigious Squier-Hall Award is the latest in a long list of accolades bestowed upon Phillips during, and after, his exemplary career. Phillips was named the NMPA Writer of the Year seven times, won the NMPA Joe Littlejohn Award in 1977, the IMHOF Henry T. McLemore Award in 1978, the Buddy Shuman Award in 1986 and the NMPA George Cunningham Award in 1988.

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NASCAR, RISE Unveil Campaign to Promote Sports Equality

New PSA Featuring Jimmie Johnson, Other Top Drivers to Debut on FS1 This Weekend

DAYTONA BEACH, Fla. (June 10, 2016) — NASCAR and the Ross Initiative in Sports for Equality (RISE) today announced a new campaign to promote diversity, inclusion and equality within and outside of sports. A public service announcement (PSA) featuring several NASCAR drivers will encourage fans to take the pledge to end racism at RISEtoWin.org.

The PSA features six-time NASCAR Sprint Cup Series champion Jimmie Johnson, 2015 Daytona 500 winner Joey Logano, 2014 Coke Zero 400 winner Aric Almirola and NASCAR Drive for Diversity graduates Kyle Larson and Darrell Wallace Jr.

The PSA (viewable here) will air during NASCAR national series races this weekend on FS1, culminating with Sunday’s FireKeepers Casino 400 at Michigan International Speedway (1 p.m. ET on FS1).

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NASCAR National Series News & Notes — Pocono

NASCAR Sprint Cup Series
Next Race: Axalta ‘We Paint Winners’ 400
The Place: Pocono Raceway
The Date: Sunday, June 5
The Time: 1 p.m. ET
TV: FS1, 11:30 a.m.
Radio: MRN, SiriusXM NASCAR Radio
Distance: 400 miles (160 laps)

NASCAR XFINITY Series
Next Race: Pocono Green 250
The Place: Pocono Raceway
The Date: Saturday, June 4
The Time: 1 p.m. ET
TV: FOX, 12:30 p.m. ET
Radio: MRN, SiriusXM NASCAR Radio
Distance: 250 miles (100 laps)

NASCAR Camping World Truck Series
Next Race: Rattlesnake 400
The Place: Texas Motor Speedway
The Date: Friday, June 10
The Time: 9 p.m. ET
TV: FS1, 8:30 p.m. ET
Radio: MRN, SiriusXM NASCAR Radio
Distance: 250.5 miles (167 laps)

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NASCAR Drive for Diversity to Host First National Pit Crew Combine

Top College Athletes, Former NFL Players Compete for Spots with Rev Racing Development Program

DAYTONA BEACH, Fla. (May 27, 2016) – Following a national talent search, 18 multicultural and female athletes earned invitations to compete in the first-ever national NASCAR Drive For Diversity® (D4D) Crew Member Development Combine today in Concord, North Carolina.

Former college football, basketball, softball and track and field athletes will be evaluated based on a series of fitness, agility and pit crew drills at the NASCAR Research & Development Center.

The 10 top-performing participants will be invited to join the NASCAR D4D Crew Member Development Program, operated by Rev Racing, and receive expert training as tire changers, carriers, and jackmen, with the goal of gaining full time employment with NASCAR national series race teams.
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NASCAR National Series News & Notes — Charlotte

NASCAR Sprint Cup Series
Next Race: Coca-Cola 600
The Place: Charlotte Motor Speedway
The Date: Sunday, May 29
The Time: 6 p.m. ET
TV: FOX, 5:30 p.m.
Radio: PRN, SiriusXM NASCAR Radio
Distance: 600 miles (400 laps)

NASCAR XFINITY Series
Next Race: Hisense 4K TV 300
The Place: Charlotte Motor Speedway
The Date: Saturday, May 28
The Time: 2:30 p.m. ET
TV: FS1, 2 p.m. ET
Radio: PRN, SiriusXM NASCAR Radio
Distance: 300 miles (200 laps)

NASCAR Camping World Truck Series
Next Race: Rattlesnake 400
The Place: Texas Motor Speedway
The Date: Friday, June 10
The Time: 9 p.m. ET
TV: FS1, 8:30 p.m. ET
Radio: MRN, SiriusXM NASCAR Radio
Distance: 250.5 miles (167 laps)
NASCAR Programming

  • Daniel Suárez, David Ragan and Matt DiBenedetto on “Fluffy Breaks Even” – Thursday, May 26 at 10 p.m. ET on Fuse
  • Chase Elliott on “Ridiculousness” – Thursday, June 2 at 10 p.m. ET on MTV

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NASCAR Partners with Steven Soderbergh on Heist-Themed Film Project

Channing Tatum to Star in “Logan Lucky” for Soderbergh’s Return to the Big Screen

DAYTONA BEACH, Fla. (May 26, 2016) – NASCAR® is collaborating with Academy Award-winning director Steven Soderbergh on a feature film entitled Logan Lucky, starring Channing Tatum alongside Daniel Craig, Riley Keough, Adam Driver and Seth MacFarlane. Depicting a theoretical heist at Charlotte Motor Speedway, the project will mark Soderbergh’s first feature film since announcing his retirement from the film industry in 2013. Soderbergh, who also directed heist film Ocean’s Eleven, is best known for his work on the critically acclaimed Traffic and Erin Brockovich, which garnered him two Oscar nominations and the accolade of Best Director.

This will not be Tatum’s first experience working with NASCAR or Soderbergh. He and 22 Jump Street co-star Jonah Hill served as grand marshals for the NASCAR Sprint Cup Series™ Pocono 400 in 2014, while Tatum and Soderbergh previously teamed up for the Magic Mike films, Haywire and the 2013 thriller Side Effects, which was the most recent film project led by the acclaimed director.

“We are excited to work with Steven, Channing and all of Logan Lucky’s incredible cast and producers,” said Zane Stoddard, NASCAR vice president of entertainment marketing and content development. “It’s a big-hearted, fun story that showcases NASCAR and Charlotte Motor Speedway as the world-class sports entertainment property and venue that they are, much like the Bellagio in Steven’s Ocean’s Eleven.”

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Daytona International Speedway Takes Home Prestigious Sports Facility of the Year Award

DAYTONA BEACH, Fla. (May 19, 2016) – Daytona International Speedway’s (DIS) new $400 million motorsports stadium was named Sports Facility of the Year last night at SportsBusiness Journal’s 2016 Sports Business Awards in New York City.

The Sports Business Awards recognize excellence and outstanding achievement in the business of sports. DIS topped a competitive field consisting of Avaya Stadium (San Jose Earthquakes), Bill Snyder Family Stadium (Kansas State University Wildcats), Kyle Field (Texas A&M Aggies) and Petco Park (San Diego Padres).

“We’re honored to receive this prestigious award for our new motorsports stadium,” said International Speedway Corporation Chief Executive Officer Lesa France Kennedy. “Our employees, fans and partners deserve the credit for helping us transform the vision into reality.”

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NASCAR Partners With Lixar To Develop Best-In-Class At-Track Guest Experience

Multi-year Plan to Enhance Customer Service at National Series Events; Lixar Becomes a Preferred Technology Partner of NASCAR 

DAYTONA BEACH, Fla. (April 26, 2016) — NASCAR and Lixar, a technology company driven by mobile and data science innovation, announced today a multi-year deal, designating the company as a preferred technology partner of NASCAR. Lixar specializes in mobile solutions for enterprise airline, automotive and travel clients and will work with NASCAR to enhance the guest experience at national series events, specifically related to garage access. 

NASCAR’s Garage Access Program is a three-year initiative to enhance guests’ experience while visiting the garage. The initial steps of the project debuted during 2016 Daytona Speedweeks when NASCAR’s in-house credentialing and registration operations merged to form The Guest Fulfillment Center. Working with Lixar, NASCAR plans to integrate state-of-the-art technology that will make the credential process easier and faster.

“The Garage Access Program will modernize and streamline the NASCAR credentialing process, providing industry guests with a more intuitive, informative and convenient system,” said Steve O’Donnell, NASCAR executive vice president, and chief racing development officer. “Lixar technology will deliver a large-scale customer interaction solution that will reshape the guest experience when it comes to accessing the garage at NASCAR events.”  

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The NASCAR Foundation’s Betty Jane France Humanitarian Award Presented By Nationwide Wins Prestigious Cynopsis Social Good Award

DAYTONA BEACH, FLA. (April 11, 2016) – The NASCAR Foundation and Nationwide were honored at the Cynopsis Social Good Awards in New York City, winning the award for Nonprofit/Corporate Partnership with a Brand for The NASCAR Foundation’s Betty Jane France Humanitarian Award presented by Nationwide.

Cynopsis Media hosted the second annual Social Good Awards Breakfast April 7 at the New York Athletic Club in New York City to celebrate achievements by brands, networks and digital entities over the past year.

“Winning this award is a true testament to the amazing work that The NASCAR Foundation is doing with the Betty Jane France Humanitarian Award,” said Mike Boyd, senior vice president of marketing at Nationwide. “Nationwide is honored to partner with The NASCAR Foundation and assist with their efforts to honor those NASCAR fans who strive to make their communities a better place to live.”

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NASCAR Announces Nominees for NASCAR Hall of Fame Class of 2017, Landmark Award

Hornaday, Roush, Rudd, Squier, Wilson Added To Ballot; Guthrie Joins Landmark List

DAYTONA BEACH, Fla. (February 24, 2016) — Legendary engine builders, crew chiefs, owners, drivers and the most recognizable voice in motorsports. The talents, eras, and levels may differ, but all share a common thread. They shaped NASCAR, and on Wednesday, they were recognized as nominees for the highest honor the sport bestows – enshrinement into the NASCAR Hall of Fame.

NASCAR today announced the 20 nominees for the NASCAR Hall of Fame’s Class of 2017, as well as the five nominees for the Landmark Award for Outstanding Contributions to NASCAR. Included among the list are five first-time nominees, all legends who made excellence a habit through their various contributions to the sport.

Among them are record-holding four-time NASCAR Camping World Truck Series champion Ron Hornaday Jr.; the man with the most car owner wins in NASCAR national series history with 322, Jack Roush; former all-time consecutive starts leader Ricky Rudd; legendary motorsports broadcasting pioneer Ken Squier; and three-time premier series champion engine builder and three-time Daytona 500-winning crew chief Waddell Wilson. For a full list of nominees, please see below.

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Ready. Set. Race! NASCAR Marketing Campaign Celebrates 2016 Season Launch, Fans’ Universal Passion for Racing

The Hashtag 500 to Give Fans the Chance to Race on Twitter for Memorabilia from the 2016 DAYTONA 500

DAYTONA BEACH, Fla. (February 15, 2016) – Inspired by fans’ shared love of racing, NASCAR® today unveiled a new, integrated marketing campaign celebrating the launch of the 2016 NASCAR Sprint Cup Series season. Ready. Set. Race will engage NASCAR fans online, at home and on the go through a blend of digital and social media activation, and original television creative. 

Fans will be invited to put their racing skills to the test during the 2016 Daytona 500® on February 21, when NASCAR hosts the first-ever Hashtag 500 on Twitter. The unique promotion, developed by Ogilvy & Mather New York, will give fans a chance to win memorabilia from this year’s “Great American Race®,” including a driver firesuit, helmet, steering wheel and set of Goodyear tires, among other race-used items.

“Ready. Set. Race was built around the simple human truth that all people love to race in some form – in the backyard, on their bikes or on the racetrack,” said Jill Gregory, NASCAR senior vice president, marketing, and industry services. “This campaign is unlike anything we’ve ever done, inspiring fans who love to race, and creating experiences for them to race other fans on social media.”

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Eligible Drivers and Format Announced for 2016 Sprint Unlimited at Daytona

Event Marks First NASCAR Race in New Daytona International Speedway Stadium

DAYTONA BEACH, Fla. (January 11, 2016) – NASCAR announced today the 25 eligible drivers and the format for the season-opening 75-lap Sprint Unlimited at the new Daytona International Speedway motorsports stadium on Saturday, Feb. 13.

The event, which will be broadcast live on FOX, Motor Racing Network and SiriusXM NASCAR Radio, marks the first NASCAR Sprint Cup Series race following the completion of DAYTONA Rising, the $400 million frontstretch redevelopment project that has transformed Daytona International Speedway into the first motorsports stadium in the world.

“We’re ready to go,” said NASCAR Executive Vice President and Chief Racing Development Officer Steve O’Donnell. “The anticipation for this season, this event and this venue is unprecedented. We are excited how the new stadium will provide a state-of-the-art showcase for the brightest stars of the NASCAR Sprint Cup Series.”

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NASCAR Fan Appreciation Day Returns to the NASCAR Hall Of Fame

Free Admission To NASCAR Hall of Fame For All Fans On Jan. 23

DAYTONA BEACH, Fla. (Jan. 8, 2015) – For the third consecutive year, the NASCAR Hall of Fame will open its doors for FREE for NASCAR Fan Appreciation Day.

On Saturday, Jan. 23, fans will have free access to the Hall for a full day of activities, including autographs and Q&A sessions with current drivers and NASCAR Hall of Famers. Fans will be admitted into the Hall on a first-come, first-served basis in lieu of needing a ticket.

However, tickets to the below autograph sessions, highlighted by 13-time Sprint NMPA Most Popular Driver Dale Earnhardt Jr. must be secured in advance. Vouchers for these autograph sessions will be available for free on NASCARHall.com starting at 10 a.m. ET on Saturday, Jan. 16. Each fan can secure up to two autograph session vouchers.

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Darlington Raceway Receives 2015 Myers Brothers Award

Industry’s Best Acknowledged At End-Of-Season Luncheon

DAYTONA BEACH, Fla. (Dec. 3, 2014) – In recognition of its “throwback” Southern 500 weekend, Darlington Raceway was named the recipient of the 2015 Myers Brothers Award. Voted upon by the National Motorsports Press Association, it is an esteemed accolade recognizing those who have made outstanding contributions to stock car racing.

The track “Too Tough Too Tame” led an industry-wide tribute to the sport’s roots that coincided with NASCAR’s return to Darlington on its traditional Labor Day weekend date for the first time since 2003. The annual event first took place when Darlington founder Harold Brasington opened NASCAR’s original concrete oval in 1950 and 25,000 spectators flocked to the egg-shaped South Carolina track.

Teams emblazoned retro paints schemes on their cars, while drivers and crew members grew moustaches in homage to greats like Earnhardt and Petty. NBC even brought its old broadcast booth –consisting of Ned Jarrett, Dale Jarrett and Ken Squier – back together to call part of the race.

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Earnhardt: ‘A bright new race car with a great new partner’

LAS VEGAS — Dale Earnhardt Jr. was just as excited for the reveal of his No. 88 Axalta Chevrolet SS as everyone else.

After getting a good look at the brand new paint scheme up close, he talked with HendrickMotorsports.com about the occasion.

“I really love how bright and beautiful the car is,” he said. “I think it will stand out on the racetrack really well.”

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