NASCAR New England Returns to NESN for 2008 Season

By admin January 24, 2008 Stafford

Stafford Springs, CT — NASCAR New England, Stafford Motor Speedway’s award winning television program, will return to the New England Sports Network for the 2008 season, marking the third consecutive year that Stafford Motor Speedway’s in-house produced show will air on the biggest sports network in New England.

“We’re happy to be back on NESN for a third consecutive season,” said Jack Arute, ABC/ESPN reporter and NASCAR New England host. “NESN is certainly the number one sports network in New England and partnering with NESN gives us the ability to be seen in homes throughout New England as well as nationwide via satellite.”

Specific weekly timeslots for the 2008 season of NASCAR New England have yet to be set by NESN.

The 2008 edition of NASCAR New England will once again showcase Stafford’s SK Modified® and Late Model divisions with highlight coverage of Stafford’s SK Light, Limited Late Model, and DARE Stock divisions. NASCAR New England will also continue to bring you stories showcasing the weekly racers behind the scenes.

The show’s success on NESN has produced a unique return for the track’s competitors. Team sponsors, as well as track advertising partners have received liberal on air references and increased visibility as well as exposure to the core New England market as well as a national audience.

“Stafford embarked upon our TV project during the 2001 racing season with the goal to provide our competitors a unique tool that they could use to acquire individual team sponsorships,” said Mark Arute, SMS CEO/GM. “As we embark on our third season of NASCAR New England on NESN, and our eighth overall season of NASCAR New England, we have evolved NASCAR New England from public access in Connecticut to a regional network that can reach every home in the United States.”

Stafford’s NESN coverage is the only weekly television coverage of NASCAR’s Whelen All American Series in New England, offering Stafford teams and their supporters a unique marketing opportunity.

ABC/ESPN reporter Jack Arute will return as the show’s host with Matt Buckler lending his voice to the play-by-play duties and former Whelen Modified Tour champion Rick Fuller serving as the race analyst. NASCAR New England will once again be produced by SMS Images & Teleproductions in association with NESN. Stay tuned to Stafford Motor Speedway Online at www.staffordspeedway.com for an announcement on air times, which will be divulged in the coming weeks.

For more information, or commercial opportunities for the 2008 edition of NASCAR New England, please contact the Stafford Motor Speedway track office at 860-684-2783 or at www.staffordspeedway.com.

Sources: Scott Running/Stafford Motor Speedway PR