NASCAR Driver Bubba Wallace’s Journey to First DAYTONA 500 to be Featured on Facebook Watch
‘Behind the Wall: Bubba Wallace’ to Premiere February 15; Rookie Set to Become First African-American Driver in DAYTONA 500 Since 1969
DAYTONA BEACH, Fla. (February 13, 2018) — As Darrell “Bubba” Wallace Jr. prepares to make history in the 2018 DAYTONA 500, fans can follow his inspirational journey to the Monster Energy NASCAR Cup Series in “Behind the Wall: Bubba Wallace,” a new docu-series coming soon to Facebook Watch.
The first episode in the original series will post on Thursday, February 15, NASCAR Digital Media and Facebook announced today. Fans can view the trailer and add the show to their Watchlists by following the Behind the Wall: Bubba Wallace show Page.
On Sunday, Feb. 18, Wallace will become the first African American since 1969 to drive in NASCAR’s most iconic race, the DAYTONA 500 (2:30 p.m. ET on FOX).
The eight-part series was produced by NASCAR Productions and will chronicle Wallace’s road to Daytona International Speedway – from his earliest racing days to his debut in the Monster Energy NASCAR Cup Series as the new full-time driver of the No. 43 Chevrolet Camaro ZL1 for Richard Petty Motorsports.
“It’s been wild to have this entire journey documented leading into the DAYTONA 500,” said Wallace. “It’s cool to finally see it all come together. I’ve watched a few episodes and it’s awesome.
It really shows how much preparation is going into my first year racing in the Monster Energy NASCAR Cup Series with Richard Petty Motorsports and the famed ’43.’ This is something a little out of the box that’s great for fans.”
The series follows Wallace in the months and weeks leading up to the 2018 season, including encounters with team owner and NASCAR Hall of Fame driver Richard Petty, Charlotte Hornets rookie Malik Monk and close friend and fellow NASCAR driver Ryan Blaney.
Two episodes will air per day from Thursday through Saturday in the lead-up to the 60th running of the DAYTONA 500, while the series’ final two episodes will be available next week. One of the more popular drivers on social media, Wallace will interact with his fans live on Facebook as the series unfolds.
“Bubba Wallace is a burgeoning superstar in NASCAR, and his story is one that brings inspiration to so many people,” said Evan Parker, NASCAR managing director, content strategy. “With Facebook Watch, we’re thrilled to present Bubba’s journey to the DAYTONA 500 and the highest echelon of our sport in a completely new and innovative way.”
Prior to graduating to NASCAR’s top series, Wallace competed in the NASCAR Xfinity Series. In October 2013, he won the NASCAR Camping World Truck Series race at Martinsville Speedway to become the first African-American driver to win a NASCAR national series race since NASCAR Hall of Fame driver Wendell Scott in 1963.
Facebook Watch is a video platform created to bring episodic content, community, and conversation together on Facebook. The platform is home to a wide variety of sports shows, including reality, documentary, and live sports.
The 2018 Monster Energy NASCAR Cup Series™ season kicks off with the 60th annual DAYTONA 500 on Sunday, Feb. 18 at 2:30 p.m. ET. The Great American Race will be broadcast live on FOX, MRN and SiriusXM NASCAR Radio (channel 90), with additional coverage on NASCAR.com.
About NASCAR
The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (Monster Energy NASCAR Cup Series™, NASCAR XFINITY Series™, and NASCAR Camping World Truck Series™), four regional series, one local grassroots series and three international series. The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information visit http://www.NASCAR.com and http://www.IMSA.com, and follow NASCAR on Facebook, Twitter, Instagram, and Snapchat (‘NASCAR’).
About Facebook Watch
Facebook Watch is a place to discover and enjoy shows on Facebook. Home to a wide range of shows – from scripted comedy and drama, to competition and reality series, to individual creators and live sports – Facebook Watch is a video platform where episodic content, community and conversation come together. This is a personalized viewing experience, where you can discover new series based on what your friends are watching, and catch up on the shows you follow. Facebook Watch is available for free on mobile apps across Apple and Android, on desktop, laptop and on TV apps listed here: https://videoapp.fb.com/.
About Richard Petty Motorsports
A performance and marketing driven company, Richard Petty Motorsports (RPM), co-owned by NASCAR Hall of Famer Richard Petty and successful business entrepreneur Andrew Murstein, is one of the most recognized brands in all of motorsports. RPM is the winningest team in NASCAR Cup history with 273 wins and has business partnerships with national and global leaders. Today the race operation fields the famed No. 43 in the Monster Energy NASCAR Cup Series with driver Darrell “Bubba” Wallace Jr. The team is headquartered in Welcome, N.C. and is supported by primary partners Click n’ Close, STP and the United States Air Force.For additional information, news and the latest updates, please visit www.richardpettymotorsports.com or connect with RPM on Facebook (Richard Petty Motorsports), Twitter (@RPMotorsports) or Instagram (@richardpettymotorsports).
Sources: Pete Stuart/NASCAR Integrated Marketing Communications