Polaris Renews Team Lucas Partnership In Off-Road, Pro Pulling Series
Corona, CA (April 12, 2018): Polaris, the world leader in off-road innovation and powersport vehicle production, has renewed its partnership with Team Lucas for the 2018 season including its status as “The Official UTV of the Lucas Oil Pro Pulling League.”
In its second season as a Team Lucas partner, Polaris also will be featured in the Lucas Oil Off-Road Racing Series and in Lucas Oil Regional Off-Road Racing events.
As it did a year ago, Polaris will give away a brand-new 2018 Polaris RZR to one lucky fan. Fans may enter at any Lucas Oil Off-Road Racing Series or Lucas Oil Regional Off-Road event.
“As a leader in off-road racing, it’s important to support the organizations (that are) promoting our sport,” said Matt Boone, marketing manager for Polaris RZR. “We are excited to again be able to work with Lucas Oil and its sponsors to broaden awareness of off-road racing.”
In the Lucas Oil Pro Pulling League, the Polaris Ranger, powered by the three-cylinder, 1028cc, Tier 4-compliant Kohler diesel, will be the featured vehicle used by Lucas Oil officials.
In addition to its support of Team Lucas pulling and off-road events, Polaris will have a presence in Lucas Oil TV coverage on CBS Sports Network, CBS Broadcast Network, NBC Sports Network and MAVTV Motorsports Network.
“Polaris is an icon in the off-road industry and their vehicles epitomize the kind of rugged, off-road durability showcased in the Lucas Oil Off-Road Racing Series and in the Lucas Oil Pro Pulling League,” said Alex Striler, Director of Sales and Marketing for Team Lucas. “We are excited to have Polaris back on board in 2018.”
About Polaris:
Polaris Industries Inc. (NYSE: PII) is a global powersports leader that has fueled the passion of riders, workers and outdoor enthusiasts for more than 60 years. With annual sales of more than $4.5 billion, Polaris’ innovative, high-quality product lineup includes the RANGER®, RZR® and Polaris GENERAL™ side-by-side off-road vehicles; the Sportsman® and Polaris ACE® all-terrain off-road vehicles; Indian Motorcycle® midsize and heavyweight motorcycles; Slingshot® moto-roadsters; and Polaris RMK®, INDY®, Switchback® and RUSH® snowmobiles. Polaris enhances the riding experience with parts, garments and accessories along with a growing aftermarket portfolio including Transamerican Auto Parts. Polaris’ presence in adjacent markets globally includes military and commercial off-road vehicles, quadricycles and electric vehicles. Proudly headquartered in Minnesota, Polaris serves more than 100 countries across the globe. Visit: www.polaris.com for more information.
About Team Lucas:
Team Lucas creates an alliance between Lucas Oil Products Inc. and select marketing partners that enhances brand awareness, maximizes television event coverage and heightens live, family-friendly event experiences. Team Lucas’ fan and media exposure includes the Lucas Oil Off Road Racing Series, Lucas Oil Pro Pulling League, Lucas Oil Speedway, Lucas Oil Modified Series, Lucas Oil Late Model Dirt Series, Lucas Oil American Sprint Car Series and the Indianapolis Colts Lucas Oil Stadium.
For more information visit: lucasoil.com & mavtv.com.
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Sources: Stuart Rowlands/Lucas Oil / MAVTV PR