BMW i to continue supplying fleet of course cars as official vehicle partner of Formula E
– Founding partner of Formula E to continue collaboration with electric racing series and provide extensive fleet of BMW i safety vehicles
– BMW i branded vehicles to remain part of enhanced fan and guest experience at every E-Prix as cars of choice for VIP passenger laps
– Spectacular new colour scheme and livery of BMW i8 safety car to be showcased at CBMM Niobium Mexico City E-Prix on Saturday
MEXICO CITY, MEXICO (February 14, 2020) – BMW i has today announced its extended partnership as official vehicle partner of the ABB FIA Formula E Championship, continuing to supply Formula E with an extensive fleet of course cars at every race.As a founding partner of Formula E, the continued collaboration was confirmed at an event held ahead of the CBMM Mexico City E-Prix, to present the striking new design and colour scheme of the BMW i8 safety car.
The updated livery – which will make its debut on track in Mexico City this weekend – was unveiled by Jamie Reigle, Chief Executive Officer of Formula E, Pia Schoerner, Head of BMW Motorsport Marketing, internationally renowned influencer Brooklyn Beckham, together with Dr. Andreas Aumann, Vice President BMW i Product, eMobility.
With the renewed partnership beyond the current season, the German manufacturer will continue to equip Formula E with a fleet of BMW i safety vehicles, including the new-look safety car, race director car, medical car and rescue car.
As well as supplying circuit course cars, BMW i branded vehicles will also remain an important part of the enhanced Formula E fan and guest programme, with passenger laps enabling fans to experience the thrill and excitement of electric cars at every E-Prix.
To learn more about the ABB FIA Formula E Championship, find out where to watch race highlights and buy tickets, visit www.FIAFormulaE.comor download the app on iOS and Android.
Chief Executive Officer of Formula E
Jamie Reigle
“BMW i has played a pivotal role in the success of Formula E since the start of the championship. Not only as a founding partner, but also as a strong competitor and manufacturer currently leading the team standings. I am extremely pleased to continue our collaboration together as official vehicle partner long into the future. It shows BMW’s commitment as a leader in electric mobility.”
Jamie Reigle
“BMW i has played a pivotal role in the success of Formula E since the start of the championship. Not only as a founding partner, but also as a strong competitor and manufacturer currently leading the team standings. I am extremely pleased to continue our collaboration together as official vehicle partner long into the future. It shows BMW’s commitment as a leader in electric mobility.”
Senior Vice President Customer & Brand BMW
Jens Thiemer
“As a pioneer in the field of electromobility, and a founding member of Formula E, we are proud to extend our long collaboration and to support the series as official vehicle partner with our extensive fleet of support cars in season six and beyond.
About the ABB FIA Formula E Championship:
Electric is 45-minutes of non-stop action. The ABB FIA Formula E Championship is the closest and most competitive category in motorsport, with unpredictable and exciting electric racing in the centre of the world’s most iconic cities. Formula E is the fastest-growing series in motorsport and boasts the best roster in racing, where renowned road car manufacturers and automotive brands battle for points, position and bragging rights.
Electric is a race that matters. Formula E is more than just a race on the track, it’s also a proving ground and platform with a higher purpose – to test new technologies, drive development to the production line and put more electric cars on the road.
Using the spectacle of sport, the ABB FIA Formula E Championship is sending a powerful message to speed-up the switch to electric, in a bid to counteract climate change and address the devastating effects of air pollution. www.FIAFormulaE.com
Follow the ABB FIA Formula E Championship on Facebook, Instagram, Twitter and YouTube. @FIAFormulaE #ABBFormulaE
About ABB:
ABB (ABBN: SIX Swiss Ex) is a technology leader that is driving the digital transformation of industries. With a history of innovation spanning more than 130 years, ABB has four customer-focused, globally leading businesses: Electrification, Industrial Automation, Motion, and Robotics & Discrete Automation, supported by the ABB Ability™ digital platform. ABB’s Power Grids business will be divested to Hitachi in 2020. ABB operates in more than 100 countries with about 147,000 employees. www.abb.com
Sources: Formula E PR
Photos ‘Courtesy of Formula E’.