Veloce partners with NFT and blockchain gaming conglomerate Animoca Brands
- Veloce signs a long-term, broad-reaching partnership with Animoca Brands
- Animoca Brands subscribes to Veloce’s pre-IPO funding round
- Animoca Brands invests the REVV utility token as a component of the agreement
LONDON, UNITED KINGDOM — MARCH 31, 2021: Veloce, the world’s leading esports & racing growth platform, today announced it will combine its strength in the rapidly expanding global esports space with Animoca Brands, the company leading a period of unprecedented growth in the blockchain and NFT sector — an industry witnessing vast revenues and highly captivating, lucrative transactions.
Under the partnership agreement, Animoca Brands has invested REVV, its branded motorsports utility token, into Veloce’s recently announced pre-IPO funding round. Beyond Animoca Brands’ investment, the partnership spans Veloce’s extensive esports operations, including over 10 teams, 40 channels, 215 million monthly views and unique racing leagues like Squadsprint.
The partnership also covers sister company Veloce Racing — competing in the innovative electric racing Extreme E series — and in doing so, represents the first real-world global motorsport outfit to be partly funded by REVV tokens.
Jack Clarke, Co-Founder and Chief Innovation Officer for Veloce commented “I’m incredibly excited about the partnership we’re building with Animoca Brands. With a concentrated focus on blockchain integrated gaming, we see an immense future for tokenised gaming and sport. No organisation matches Animoca Brands’ breadth and portfolio within the blockchain gaming space, and we are excited to leverage our 200 million plus monthly viewership to build a truly integrated ecosystem for our combined digital audiences.”
Animoca Brands, whose partners include Formula 1®, Formula E and Moto GP™, has a vast network of platforms, games and tokens across the rapidly growing NFT and gaming landscape.
Yat Siu, co-founder and chairman of Animoca Brands, added “Veloce and Animoca Brands have clear synergies: aside from considering Veloce as a highly valuable investment opportunity, we are incredibly excited to develop a partnership that spans blockchain integrated gaming as well as real-life sport in Extreme E.”
About Veloce
Veloce is the world’s leading esports and racing growth platform focused on innovation within the gaming, sport, media, and entertainment sectors. With a pioneering model in esports and an ever-growing audience of over 215 million views per month across its channels, Veloce is a market leader — transcending advertising audience commercial value, full service esports service provisions, strategic growth investments, partnerships, and more. Veloce is building the racing esports community by creating aspirational competitive teams, leagues, exciting events, media, partnerships, and producing entertaining and engaging content. As the parent company of Veloce Racing, a pioneering Extreme E team, Veloce is the first esports organisation to acquire a real-life sporting franchise. Within its ever-growing ecosystem, Veloce represents top professional athletes on the esports stage, helping them extend their brands into the virtual space and interact with fans through the future of entertainment.
To learn more, please visit: veloce.gg
About Animoca Brands
Animoca Brands is a leader in the field of digital entertainment, specializing in blockchain, gamification, and artificial intelligence technologies to develop and publish a broad portfolio of products including the REVV token and SAND token, games such as The Sandbox, Crazy Kings and Crazy Defense Heroes, as well as products utilizing popular intellectual properties such as Formula 1®, Marvel, WWE, Garfield, Snoopy, Power Rangers, MotoGP™, Formula E and Doraemon. Animoca Brands’ portfolio of blockchain investments and partnerships includes Lucid Sight, Dapper Labs (creators of CryptoKitties), WAX, Harmony and Decentraland. The Company is based in Hong Kong, United States, South Korea, Finland, Argentina and the Czech Republic. Subsidiaries include The Sandbox, Quidd, Gamee, and nWay.
To learn more, please visit: animocabrands.com
Sources: Izzy Hall/Veloce Racing PR