Call Before You Dig Renews Contingency Sponsorship with Stafford Speedway
Stafford Springs, CT — Stafford Motor Speedway has announced that Call Before You Dig will return for the 2011 season as an SK Modified® contingency sponsor and track partner. For the past four seasons, Call Before You Dig has served as the title sponsor of the track’s Technical Inspection Zone, and they will once again serve in that capacity for the 2011 NASCAR Whelen All-American Series season. Call Before You Dig will also provide a weekly $125 bonus to the 2nd place finisher in each SK Modified® feature event during the 2011 season for the second consecutive year.
In addition to sponsoring the Inspection Zone and providing a weekly contingency bonus, Call Before You Dig will maintain an advertising presence in the Stafford Speedway PitStopper Magazine as well as a billboard display along the track’s backstretch.
“We’re please to have Call Before You Dig as part of our family of sponsors for another season,” said Mark Arute, SMS COO/GM. “With the current economic climate, sponsors are harder and harder to find and it’s especially difficult to maintain a continuous relationship with a sponsor. This will be the fifth consecutive season that we have been partnered with Call Before You Dig, which is a great testament to the benefits of being an advertising partner here at Stafford. Call Before You Dig has been a great partner to work with and we hope that we can continue our partnership well into the future.”
Call Before You Dig is a non-profit organization comprised of all public utility companies and municipalities within Connecticut. CBYD is a free service that provides homeowners and professional excavators with a toll free call by dialing 8-1-1 for locating and marking underground facilities by its members.
8-1-1 is a new, federally-mandated national “Call Before You Dig” number, which was created to help protect people from unintentionally hitting underground utility lines while working on digging projects. People who take on digging projects often make risky assumptions about whether or not they should get their utility lines marked due to concerns about project delays, costs, and previous calls about other projects. Every digging project requires a call – even if it is a small project like planting trees or shrubs. If you hit an underground utility line while digging, you can harm yourself or those around you, disrupt service to an entire neighborhood, and potentially be responsible for fines and repair costs. 8-1-1 is a free call to make, and calling CBYD before you dig is the law in Connecticut. Within 2 days of your call, a representative from each member utility company that will be affected by your dig will come to your site and mark the location of their underground facilities with color coded paint or flags. Call Before You Dig can be found online at www.cbyd.com for more information.
For more information, contact the Stafford Motor Speedway track office at 860-684-2783 or visit us on the web at www.staffordspeedway.com.
Sources: Scott Running/Stafford Motor Speedway PR