NASCAR’s Latest Toy Collaboration with Far Out Toys Available Exclusively at Walmart
New NASCAR Adventure Force Crash Racers Named One of Walmart’s ‘Top Rated by Kids’ Toys
DAYTONA BEACH, Fla. (August 28, 2019) – NASCAR and Far Out Toys announced today the launch of the NASCAR Adventure Force Crash Racers – the first in a new line of NASCAR-branded racing sets from Far Out Toys. The toy line will debut this weekend at South Carolina’s historic Darlington Raceway as part of its rollout online and in Walmart stores nationwide.
The release comes after Walmart yesterday announced its “Top Rated by Kids” toy list, which included the NASCAR Adventure Force Crash Racers.
NASCAR Adventure Force Crash Racers is the only toy kids can race, wreck and rebuild on an officially licensed NASCAR track. The track measures nearly 7-feet when assembled and combines motorized, high-speed racing with NASCAR race cars that break apart on impact. The vehicles easily snap back together for endless racing action.
“NASCAR Adventure Force Crash Racers effortlessly captures the thrills and excitement of NASCAR,” said Paul Sparrow, managing director, licensing and consumer products, NASCAR. “This latest toy collaboration with Walmart and Far Out Toys will help foster lifelong fans through endless NASCAR fun.”
The new NASCAR Adventure Force Crash Racers toy line releases nationwide Labor Day weekend and will include a variety of special events at Darlington. The celebration kicks-off Friday with a NASCAR-themed party at the local Darlington Walmart where fans can experience the toy firsthand, as well as meet Monster Energy NASCAR Cup Series™ driver Kyle Busch, NASCAR Xfinity Series™ driver Noah Gragson and the stars of HobbyKidsTV, the popular YouTube channel with an audience of more than 100 million monthly views.
“As a father of a young son, I am excited to work with NASCAR and Far Out Toys on the NASCAR Adventure Force Crash Racers,” said Kyle Busch, Monster Energy NASCAR Cup Series driver and owner of Kyle Busch Motorsports. “This cool new toy brings the exhilaration of stock car racing right into your living room and creates hours of fun for the entire family. I look forward to sharing this product with my fans.”
Kids and fans of all ages can visit NASCAR Adventure Force Kid’s Zone in Darlington’s Fan Zone to play with the new racing set and experience the excitement of NASCAR Adventure Force Crash Racers. In addition, JR Motorsports’ No. 9 Chevrolet Camaro driven by Noah Gragson, will feature an Adventure Force paint scheme during the NASCAR Xfinity Series Sports Clips Haircut VFW 200 on Saturday, Aug. 31.
“I can’t wait to get this Adventure Force Chevrolet on the track in Darlington,” said Gragson. “The NASCAR Adventure Force Crash Racers is such a cool line of toys that I know will be awesome for kids of all ages and help introduce them to our sport in a new way. I’m really excited and honored to be a part of this and to represent Adventure Force and Far Out Toys.”
Kids can expect to find NASCAR Adventure Force Crash Racers in Walmart stores nationwide and at Walmart.com.
Fans can catch the NASCAR Xfinity Series Sports Clips Haircut VFW 200 on Saturday, Aug. 31 at 4 p.m. ET on NBC, MRN and SiriusXM and the Monster Energy NASCAR Cup Series Bojangles’ Southern 500 on Sunday, Sept. 1 at 6 p.m. ET on NBCSN, MRN, and SiriusXM.
About NASCAR
The National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (Monster Energy NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR Gander Outdoors Truck Series™), three regional series, one local grassroots series, three international series and the Automobile Racing Club of America (ARCA). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Facebook, Twitter, Instagram, and Snapchat (‘NASCAR’).
About Far Out Toys
Far Out Toys Inc. is a new and rapidly growing force in the global toy marketplace, with a mission to innovate to the outer reaches. Far Out Toys leverages its expertise and extensive relationships with inventors, global distributors, IP holders and mass retailers to launch an exciting line-up of new brands including vehicles, arts & crafts, games, licensed collectibles, electronic toys and more, along with new original content. For more information, visit www.farouttoysinc.com.
Sources: Alex Moore/NASCAR Communications